Departments of Sport Science
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Item THE SATISFACTION OF FOOTBALL SPECTATORS IN MALE FOOTBALL CLUBS OF SIDAMA REGION IN ETHIOPIA PREMIER LEAGUE(HAWASSA UNIVERSITY, 2023-10) ABUSH ASSEFAFootball is one of the most popular games in the world, which is not simply played by the teams for entertainment only; it’s played because of its biggest role in terms of once economy, politics, social advantage. The purpose of this study was to assess the satisfaction of football spectators in male football clubs of Sidama Region in Ethiopia premier league. The study sought to assess were mainly focused on the current level of spectator satisfaction in terms of team performance, Desire of spectators to Stay at the stadium, Space allocation of play field, Facility parking, Facility aesthetics, seat comfort, Layout accessibility and team management. A cross-sectional survey research design was employed to implement the study. To realize the objective of the study simple random sampling method was implemented. To do so, a sample of 382 respondents was selected from the existing 8,600 spectators of the clubs depending up on Taro Yamane’s formula which is comprised of spectators of Ethiopia premier league participant male football clubs of Sidama Region (Sidama Buna and Hawassa City Football Clubs). A standard questionnaire was used to collect data. The collected data was analyzed and summarized through descriptive statistics of frequencies and percentages. Data presentation was carried out by tables. The variables' relationship was tested using the Chi-Square and logistic regression test at p < 0.05 level of association/agreement using SPSS 26. On the current status of satisfaction level of spectator, the findings revealed that the “consistent performance of the team, available enough walkways”, were viewed by a high proportion of the respondents as associated in determinant of satisfaction level of spectator. Regarding the major hindering factor, respondents identified the following problem, lack of advanced ticket selling system, lack of regulation number of spectator, and lack of communication among staff members are the major hindering factors to spectator satisfaction level. Based on the findings, it is recommended that the management of the club should give special consideration on the determinant of spectator satisfaction, and staff enforcement, to improve to high -level satisfaction. Further studies on identifying satisfaction level need to be carried out in other sports in EthiopiaItem THE PRACTICES AND CHALLENGES OF SPORTS EQUIPMENTMARKET IN SIDAMA REGION, ETHIOPIA(HAWASSA UNIVERSITY, 2023-11) MILKIAS GEBRESports Equipment Market has become one of the leading industries in the world that improves social, economic, cultural and mental development of individuals and the society as a whole. Descriptive survey method was used to conduct this study. Both qualitative and quantitative approach implemented. From the total of 320 subjects, a sample of 48 individuals was selected as subjects of the study. Simple random and purposive sampling techniques were used. The data gathering instruments such as questionnaire, structured interview an observation was used to collect data from respondents. Frequency distribution, percentage, and the mean value were used to organize data in tables. The major results of the study revealed that the current sports equipment market practice was very weak. Some of the major challenges were, lack of product distribution challenges confirmed by 66.7% of respondents, 90% of respondents replied that the price of sport equipment was not affordable, 75% of athletes and 100% of coaches confirmed there was shortage of shopping centers, 100% of respondents replied there was lack of local manufacturers or whole sellers, 83.3% replied quality of sport equipment was low, 100% of respondents replied sport equipment were inaccessible in all areas of the region, 83.3% of respondents confirmed there existed mismatch of demand and supply, majority of respondents confirmed that stakeholders were not involved actively in the market. On the basis of the results of the study, the researcher concluded that there has been a shortage of sports equipment because of limited number of retailers in the region, the products were not easily accessible for all ball games, most equipment were only for football players with low quality, the price of the products was expensive for customers and have led them not to purchase frequently, the shortage of whole sellers or manufacturers had been one of the challenges for adequate distribution of sports equipment in the region. Finally, recommendations were forwarded by the researcher based on the major results of the study so that the sport industry could be improved through the market accessibility of sports equipment in Sidama region and the country as well. For example: supplying and supporting local manufacturers. Noticing brand cost, durability and quality. All stakeholders should work for the availability of sports equipment, improvement of marketing strategies and opportunities.Item MARKETING CHALLENGES AND OPPORTUNITIES OF MALE PREMIER LEAGUE FOOTBALL CLUBS OF SIDAMA REGION ETHIOPIA(HAWASSA UNIVERSITY, 2023-11) MESKELE TESFAYEThe main purpose of this study was to assess marketing challenges and opportunities of male primer league football clubs in Sidama Region, Ethiopia. The researcher was applying descriptive survey research design, the target population was 92, and the sample size was 32. The researcher was used purposive sampling technique to select respondents. 8 board members,2 managers, 2 Finance managers, 2 coaches, 6 funs facilitators, 12 region sport commission office and Hawassa city administrative staff and officers were participate in the study. This study used questionnaires, interviews, and observations to collect data. A semi- structured interview was done on the sphere to integrate the information gained from the questionnaire. Furthermore, document analysis was employed in the investigation. The data was analyzed and interpreted using a mixed statistical approach that included both qualitative and quantitative data analysis techniques; quantitative data was evaluated using descriptive statistics (percentage and frequencies). This was accomplished with the help of the Statistical Package for Social Science (SPSS version 26.0). The qualitative data were analyzed by using narrative structure of words. The major finding of the study indicated that 78.1% of respondents confirmed there were no marketing managers, 90.6% responded no organized strategic marketing plan, 87.5% confirmed lack of commitment to accomplish the marketing plan, Sidama coffee football club has lack of standard playing field, the entrance ticket selling were not strategic, 78.1% of respondents said financial sources dependent on the government, 90.6% replied clubs does not use marketing opportunities, 71.9% of respondents said no official website, 81.2% agreed upon lack of sponsorship, 81.2% confirmed unused of promotional mix, lack of good communication with university, bank and investors, lack of events or publicity ceremonies and do not have shops or places to sell branded products in clubs. So that the clubs are led by experts, a proper strategic plan should be developed and implemented, as well as building a pleasant stadium and establishing a safe atmosphere for fans, as well as building rental houses near the stadiums. To generate cash, open shops or locations to sell branded items should be developed, as should strong contact with the media, a public fundraising campaign, the development of website, the privatization of football clubs for investors, corporations, banks, universities, and the development of a lottery system. Based on these results, the researcher identified that clubs’ finance being dependent on the government, lack of promotional mix, unused marketing opportunities and lesser income generation among Sidama region male premier league football clubs.Item ORGAIZATIONAL STRUCTURE AND MANAGERIAL CHALLENGES OF SELECTED MALE ETHIOPIAN PREMIER LEAGUE FOOTBALL CLUBS: IN CASE OF SIDAMA COFFEE AND HAWASSA KENEMA FOOTBALL CLUBS(HAWASSA UNIVERSITY, 2023-10) MATO MARA NETAThis study examines the structure and managerial challenges of the Sidama Region Male Premier League, focusing on two football clubs: Sidama Coffee and Hawassa Kenema. The objective of the study was to assess the organizational structure, management practices, and specific challenges faced by these clubs. For the implementation of the study, a descriptive survey design was employed. The data were collected through questionnaire, interview and observation checklist. By using simple random sampling methods, only two clubs were sampled among sixteen Ethiopia premier league clubs. Thus, the subjects in the study were 16 administrative staff members, 4 coaches, 2 managers and 58 players. Two managers and four coaches were selected by using available sampling techniques. Player and administrative staff were selected by using random sampling techniques. The findings reveal that both clubs operate within a hierarchical structure with a board of directors and management team overseeing operations. However, Hawassa Kenema enjoys more financial stability and better infrastructure compared to Sidama Coffee, which faces financial constraints and inadequate resources. The study identifies several managerial challenges including limited financial resources, difficulty in attracting sponsors, inadequate facilities, lack of training and development programs for players, and inconsistent management strategies. To address these challenges, recommendations are proposed, including seeking additional revenue streams, improving infrastructure, investing in player development, implementing strategic management practices, engaging with the local community, and fostering collaboration and knowledge sharing. By implementing these recommendations, it is anticipated that both clubs can overcome their challenges and contribute to the growth and development of football in the Sidama Region.Item EFFECT OF EIGHT WEEKS HIHG INTENSITY INTERVAL TRAINING ON PHYSICAL FITNESS VARIABLES IN UNDER- 17 MALE FOOTBALL PROJECT TRAINEES IN KOREM HAWASSA CITY ADMINISTRATION(HAWASSA UNIVERSITY, 2022-11) TESFAYE DEA MADEBOThe main purpose of the study was to assess the effects of eight weeks high intensity interval training on physical fitness variables in U-17 male football project trainees in Korem Hawasa city administration. For this study, the experimental research design was employed and the researcher randomly assigned a total of 30 U-17 football players in both control and experimental groups of study. A total of 15 players were assigned to each of the groups. To achieve the objective of assessing the effect of interval training on physical fitness, players were regularly participated in the training program for eight consecutive weeks of time working for three days per week. The researcher used speed, agility, power and strength types of physical fitness variables. For this study the data was taken from pre-test and post-test and, which was analyzed by using SPSS software of version 25. For the method of analysis, the researcher applied a paired sample t-test, two sample independent t-test and correlation tests to assess the mean difference in pre and post-test as well as to assess the mean difference of physical fitness between control and experiment groups. Generally, the interval trainings (a 30-m run test, Illinois agility run test, vertical high jump test and Wall Squat test) that were given for eight consecutive weeks were found to significantly improves the speed, agility, power and strength of the football players who were assigned to the intervention (experiment) group (p < 0.05). The researcher would like to recommend that interval training exercises should be included in all trainings session that involve the development of physical fitness components for demanding the physical challenges of sport everywhere in order to create physically fit generationItem THE EFFECT OF SMALL SIDED GAMES OF BASKETBALL ON SOME SELECTED PHYSICAL FITNESS VARIABLES(HAWASSA UNIVERSITY, 2023-11) ALEMAYEHU TURGA FUJIESmall-sided games (SSGs) are modified versions of traditional team sports that are played with fewer players on a smaller field or court. It involves reducing the number of players on each team and adjusting the rules to create a more fast-paced and skill-intensive environment. SSGs are commonly used in training and development programs to enhance player skills, decision-making, teamwork, and fitness levels. However, earlier research has not yet considered the effects of SSG in basketball. The main focus of this study is to determine whether SSGs have a significant impact on these physical attributes: CVE, agility, and speed. A single-factor experimental design was used. Participants underwent a 10-week SSG training program. Pre- and post-intervention, a 2.4 km run test, a T-test, and a 20-meter acceleration test were used to determine the cardiovascular endurance, agility, and speed, respectively. The mean, standard deviation, paired sample t-test, and independent sample t-test were used for statistical analysis. Participants underwent a 10- week SSG training program. Pre- and post-intervention, a 2.4 km run test, a T-test, and a 20-meter acceleration test were used to determine the cardiovascular endurance, agility, and speed, respectively, at 0.05. The result shows that there is a significant improvement between the pre-post results of CVE (M = 14.45’, SD = 1.57) and agility (M = 12.86’, SD = 1.71); and agility (M = 11.29”, SD = 0.75) and agility (M = 9.8", SD = 0.8). On the other hand, there was no significant improvement in speed (M = 3.58", SD = 0.21) or (M = 3.54”, SD = 0.24). Therefore, it can be concluded that the 10-week SSG has a significant effect on CVE and agility. These results provide valuable insights for coaches, trainers, teachers, instructors, and other researchers to use as a starting point to incorporate training protocolsItem ASSESMENT ON THE IMPACT OF SPORTS BETTING ON ACADEMIC PERFORMANCE OF SECONDARY SCHOOL MALE STUDENTS IN HAWASSA CITY ADMINITRATION, SIDAMA REGION ETHIOPIA(HAWASSA UNIVERSITY, 2024-06) MEKDES GETAHOYThe general objective of this particular study was to investigate assessment on the impact of sports betting on academic performance of secondary school male students in Hawassa city administration. A Cross sectional study design was conducted by taking students who came to the betting shops in Hawassa city. The sample players were taken by using snowball sampling technique. A sample of 138 students was selected among those students who come to play in the betting shops. Questionnaire, Key Informant’s Interview and document analysis protocols were applied as data gathering tools. The data were analyzed using descriptive statistics and inferential statistics. Pearson’s product-moment correlation coefficients and multiple regressions were used for data analysis using SPSS version 26. The result of descriptive analysis revealed that reasons to engage in sports betting among students and frequency of sports betting among students. The results of Pearson’s product-moment correlation coefficient revealed that there is strong negative relationship between sports betting and students’ academic performance. The results of multiple regressions revealed that frequency of sports betting among students is the most determinant one that influence academic performance when compared to student’s attitude reward to sports betting and consequences of sports betting reasons, and sources of money for betting. The study recommended that strict policy and controlling mechanism should be set on how to implement sport betting for the academic performance of the secondary school students. Finally the study suggested that future studies should focus broadly on the impact of sports betting on academic Performance.Item PRACTICES AND CHALLENGES OF SPORT ADMINISTRATIONS IN THE DEVELOPMENT OF FOOTBALL PROJECT IN HAWASSA CITY ADMINISTRATION(HAWASSA UNIVERSITY, 2024-05) DAWIT BETEKA GATISOThe purpose of the study was to assess the practice and challenges of sport administrations on the development of football project in Hawassa city administration. A descriptive survey study is used to carry out the research and mixed approaches were used. The subjects of this study were a total of 120 participants those are 1 sport office administrator, 5 sport experts, 10 coaches and 104 players were selected. From the study population 1 sport administrator and 5 sport experts were interviewed while 10 coaches and 104 players were questionnaire. In the selection of the Sample population; purposive sampling technique use for the selection of projects, then Simple random sampling technique for player’s and census sampling technique for coaches, experts and administrator were used. Questionnaire and interview were used to gather the data. To collect pertinent data, the researcher used Likert scaled questionnaires and interview guides. Data obtained from the close-ended questionnaires were analyzed quantitatively by using statistical methods such as frequency counting, percentage, mean and standard deviation these methods are calculated by the statistical package for social science (Spss 26 version).Where as qualitative data were analyzed by summarizing the words of open-ended questionnaires and interviews. The result indicated there are a lot of factors that challenge the development of football administration in Hawassa city. These are lack of support, encouragement and guidance to football projects from officials, shortage of necessary equipment for football in terms of quality and quantity, Shortage of facilities and training equipment's, low commitment and work for developments of football projects officials and management, unsatisfactory relationship between sport officials and football projects coaches, the absence of medical experts and facilities, shortage of budget allocated for projects from office, lack of well experienced experts in the area. The following recommendations have been forwarded. A football project can be successful and effective if it was supported by appropriate facilities and equipment, A coaches should assist and follow up the training program, Administrator should create a positive relationship between coaches and experts, a coach should creating good communication with player, the players should have to develop their football skills like passing, receiving, controlling and dribbling by training because they were the essential parts for the development of football project.Item THE ROLE OF MARKETING STRATEGY IN SPORT BUSINESS MANAGEMENT: IN THE CASE OF SIDAMA REGION SPORT OFFICE(HAWASSA UNIVERSITY, 2024-11) ZINABU TULUKA TUNSISAThe main purpose of this study was to investigate the role of marketing strategy in sport business management in sport office of Sidama regional state. To accomplish this purpose, the study employed the descriptive survey design and quantitative and qualitative research approaches. The study was carried out in 13sport office by using purposive sampling technique in study area. A total of 91 respondents have participated in the study. Among them, 78 experts were taken as a sample through purposive sampling technique. Additionally, 13 managers’ were included through purposive sampling technique. The data was collected by using questionnaire and interview. Questionnaires were used as main tools of data collection. Close-ended Questionnaires were distributed to expertise and interview was conducted with manager. Data were analyzed and coded according to research objectives and used to analyze by SPSS version 26. The finding result indicates descriptive statistics have shown that the mean score of marketing strategy variables i.e. practices, strategies and role of marketing strategy in sport business management have agreement level in sport office. In this case, relatively relationships have marketing strategy with sport business management in sport office. Likewise, the empirical finding of multiple regression indicated that the variables practice, strategies and role of marketing strategy have positive and significant effects on sport business management in sport office but, strategies of measuring marketing performance shown low level in sport business management in sport office. The results also revealed that these independent variables were significant joint predictors of marketing strategy in sport business management. Finally, recommendations were made for sport business management in sport office based on the finding of the study.Item ASSESSING THE IMPLEMENTATION OF COOPERATIVE LEARNING IN PHYSICAL EDUCATION CLASS IN HAWASSA CITY SECONDARY SCHOOLS, SIDAMA REGION(HAWASSA UNIVERSITY, 2024-10) TIGIST MERGIA LETACooperative learning is a pedagogical practice that has been shown to benefit students’ social and academic abilities. The purpose of the study was to assess the implementation of cooperative learning method in physical education class on selected secondary schools in Hawassa City Administration, Sidama region (Adarie Millenium, Addis Ketema, Misrak Chora and Tabor secondary grade 9 and grade 10 students). The study employed a descriptive survey design and to identify the implementation of cooperative learning level of views physical education teachers (PET) and students. Population of the study were eight (8) physical education teachers and 6,944 students in 2015 E.C academic year in four selected schools. From total population teachers and students were taken by using of purposive sampling method eight (8) and seven hundred (700) simple random sampling methods respectively. The results of the study revealed that PET perception on cooperative learning was advantageous for students to improve the social interaction, enhance creativity, psychological benefit and academic benefit. But they complained on the availability of classrooms size as well as number of students assigned with huge class size and materials and equipment’s to conduct the subject matter in apocopate way. The study results showed that the student’s attitude towards cooperative learning was positive they were improving to social benefit, enhance skills, develop to express their understanding for their teachers and classmates and successively academic achieved. The view of grade 9 and grade 10 students on cooperative learning were not significant different the Levine’s test was greater than 0.05 with data collection instrument questions of item number 1, 2, 3, and 5 of mean scores were the same. Contrary, item number 4 and 6 the Levine’s test were less than 0.05, which means that the variance for the two groups mean scores were significantly different, thus the degrees of students working with their classmate collaborative manner was different during cooperative learning. Finally, the study results strongly recommended that, the schools and the teachers should work together to improve the school environment so as to create conducive cooperative learning for implementation of quality of education.